BUSINESS MODEL

Sustainability and support of the Digital Transformation of organizations and companies.

Value
Proposition

Maps Group is a company that supports the Digital Transformation of businesses and bodies It offers them the possibility to collect, analyse, interpret and structure complex data for:

In this way, the client has an advantage, using immediately available decision-making tools without having to purchase technologies or possess knowledge of data analysis.

Organisation

Maps Group organises its own decision-making and production process in three main activities

1

Research, i.e. the identification of market needs in terms of the processing and analysis of non-structured data.

2

Solutions, involving the design and implementation of appropriate decision-making software tools.

3

Dialogue. Our targeted and strategic marketing involves the proposal of customised solutions after dialoguing with and taking on board the needs of the client.

An essential component of the process, dialogue is also an active part of the research and design of solutions, and takes place on two separate levels

With commercial partners and the Market

To continue to evolve and respond in the best way to the needs of users and market changes.

With stakeholders

Maps Group has partnerships with major Italian and foreign Research Centres and Universities, to encourage innovation and the development of new industrial projects.

Through its own network of specialised companies

Maps Group promotes technological scouting and identifies solutions that are always based on listening to the needs of users and the consistency of its own range of services.

Business Model

The set of organisational and strategic solutions Maps uses to obtain an advantage and produce value is based on the close collaboration between Research & Solutions and the sales activities in the three Business Units: Large enterprise, Healthcare and Gzoom.

The Maps Group Research & Solutions Business Unit:

The operational marketing activities in Maps Group three operational Business Units – Healthcare, Large enterprise and Gzoom – allow the company to: